Selling your home is often a complicated process, but they’re still the few brave sellers willing to give “for sale by owner” (FSBO) a go. Saving money on commission fees or already having a seller lined up are the most popular reasons sellers might forego a realtor, but do the benefits really outweigh the costs?
For-sale-by-owner homes are sold by the homeowner without the aid of a listing agent or broker. That means the seller deals with all risks and responsibilities associated with the sale of a home — from research, pricing, home prep, marketing, negotiations, and paperwork.
If you’re weighing the pros and cons of selling your home on your own, we’ve gathered some insightful FSBO vs. realtor statistics to help you decide whether it’s the right move.
Listing your home as FSBO requires a great deal of time, energy, and research. That’s why FSBOs have historically made up the lowest share of homes for sale. So who’s gutsy enough to take on the challenge?
Let’s take a look at what sort of homeowners are choosing to undergo the selling process without a realtor.
In 2021, only 7% of homes were listed as FSBO. This is the lowest share of homes sold since 1981. (NAR)
From 1981 to 2021, FSBO sales dropped by more than 50%. (NAR)
Sellers 76–96 years old were most likely to use the FSBO method to sell their home (13%), followed by those 42-56 years old (9%). (NAR)
57 was the median age of FSBO sellers, which is just above agent-assisted sellers at 56. (NAR)
64% of FSBO sales were by married couples with a median household income of $96,700. (NAR)
Within rural areas, 12% of homes were sold via FSBO compared to 4% in urban areas. (NAR)
81% of FSBO homes sold were single-family homes. (NAR)
FSBO sellers had a median income $10K lower than agent-assisted sellers ($96,700 for FSBO vs. $108,300 for agent-assisted). (NAR)
From not having to pay a seller's fee to already having a buyer lined up, there are plenty of reasons home sellers may choose to list their homes as FSBO. However, without the help of an agent, FSBO sellers report struggling to prepare their home for sale, negotiating a fair price, and completing the extensive paperwork.
Want to know more about the FSBO buying and selling experience? We collected statistics to help put things into perspective, including reasons why sellers might choose FSBO and the strategies they used to sell their home.
56% of sellers listed not wanting to deal with an agent as the most important reason for seeling their homes as FSBO. (NAR)
36% of FSBO sellers did not want to pay commission fees. (NAR)
30% of FSBO sellers were selling to a relative, friend, or neighbor. (NAR)
8% of FSBO sellers had buyers already contact them directly. (NAR)
77% of all sellers (FSBO or not) offer a buyer’s agent commission. (NAR)
17% of FSBO sellers say preparing or fixing up the home for sale is the hardest aspect of the process, followed by getting the right price (14%), and understanding and performing paperwork (11%). (NAR)
9% of FSBO sellers said pricing their home was the hardest part of the process. (NAR)
6% of FSBO sellers struggled to sell their homes within their desired time range. (NAR)
5% of FSBO sellers wish they had more time to focus on selling their homes. (NAR)
The majority of home buyers in the United States in 2021 looked online for properties for sale during the start of their home buying process. (Statista)
51% of home buyers found the homes they purchased via the internet. (NAR)
About 91% of all homes for sale are listed on a multiple listing service, but only 6% of FSBO sellers listed their homes on the MLS. (NAR)
The most common marketing method FSBO sellers use was a yard sign (25%), followed by a third-party aggregator website (24%). (NAR)
46% of FSBO sellers did not market their homes. (NAR)
68% of FSBO sellers who already knew the buyer didn’t actively market their homes. (NAR)
57% of FSBO sellers knew the buyer of the home. (NAR)
81% of successful FSBO sellers who knew the buyer were very satisfied with the home selling process. (NAR)
Understanding the real estate market takes experience and skill. From paperwork to price negotiations, there’s a reason a large majority of homeowners hire a professional to handle the home selling process. Listing your home with a trusted realtor by your side can help you attract more buyers, avoid emotional decisions, and get top dollar for your property.
Now that we’ve covered what FSBO sellers can expect when listing their homes, let’s compare how these listing perform compared to those placed by real estate agents.
People who use a real estate agent to sell their home net an average of 25% more than if they had not used an agent. (NAR)
FSBO homes sold at a median of $260,000 in 2021, far lower than that of agent-assisted homes at $318,000. (NAR)
FSBO homes sold more quickly on the market than agent-assisted homes. Although 77% of FSBO homes sold in less than two weeks, this is often because homes were sold to someone the seller knows. (NAR)
85% of FSBO sellers offer no buyer incentives, compared to 65% of agent-assisted sellers who offer no incentives. (NAR)
Nine in 10 home sellers worked with a real estate agent to sell their home in 2021. (NAR)
36% of sellers said selling their home more quickly was the top reason for using an agent, followed by it being easier to use an agent (33%), and not having the time or energy to sell their house on their own (28%). (Statista)
Need a quick breakdown on whether selling your home sans realtor is the right move? We’ve answered a few of the most frequently asked FSBO questions based on the statistics above.
Can I Save Money by Selling FSBO?
One of the main reasons sellers list their homes as FSBO is the belief that they won’t have to pay any commission fees. However, the majority of FSBO sellers still pay a buyer’s agent commission.
In addition, according to the National Association of Realtors, FSBO homes sold at an average of $58,000 less than their agent-assisted counterparts. Not only will do FSBO sellers likely still have to pay a realtor commission, but they could actually be losing tens of thousands of dollars on the overall sale of their home.
Are FSBO Sales Faster Than Agent-assisted Sales?
The majority of FSBO homes sell more quickly than agent-assisted homes — often because the seller already has a buyer lined up. 77% of FSBO homes sold in less than two weeks — one week faster than the median sell time for agent-listed homes.
However, 57% of FSBO sellers already knew their future buyers. This means they likely planned to sell their home to a friend or family member before the home was even listed.
Is it Hard To Sell FSBO?
Unless you already have a buyer lined up, selling your own home can be a difficult and stressful process. If you choose the FSBO options, essentially every task typically handled by an experienced agent is now your responsibility.
17% of FSBO sellers say preparing or fixing up the home for sale was the hardest aspect of the process, followed by getting the right price (14%), and understanding and performing paperwork (11%). Even when the home sale is finally complete, FSBO homes sold for an average of 5.5–26% less than comparable homes listed by real estate agents.
What Is the Best Strategy To Take With FSBO Homes?
A quarter of FSBO sellers relied on a yard sign to attract potential, but almost half of FSBO sellers didn’t market their home at all — likely due to the fact they already had a buyer lined up.
However, if you’re looking to sell your home as FSBO, you may want to expand your potential buyer pool beyond those who happen to drive past your home. The majority of home buyers in 2021 looked online for properties during the start of the home buying process, but only 6% of FSBO homes were listed on a multiple listing service. We suggest posting your home on an MLS and across your social media profiles to signal to buyers your home is up for sale.
Planning on selling your home in Raleigh? Our experienced real estate agents can help you navigate every step of the process. Connect with our team today to discover how to get the most out of your home.