7 Luxury Real Estate Trends [2024]

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Ryan Fitzgerald Ryan Fitzgerald
Aug 15, 2024 8 min read
7 Luxury Real Estate Trends [2024]
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Luxury Real Estate Trends [2024]

Are you interested in the latest luxury real estate trends for 2024? Here's everything you need to know about luxury real estate in 2024.

The luxury housing market thrived at the end of last year and is expected to continue thriving this year despite rising interest rates. There is still a high demand for limited inventory. In 2024, high-end shoppers are seeking even more luxurious houses, but some celebrities are selling their homes at reduced prices

Luxury real estate is rapidly evolving, requiring expertise in various areas. Global luxury experts analyze consumer spending habits, lifestyle trends, financial drivers, global wealth, and local market influences to understand the new trends.

A new Luxury Outlook Report indicates that sustainability and other topics are gaining popularity among homebuyers this year. Real estate prices have, on average, increased by 3.1% since last year.

Suppose you're in the market for a luxury home, whether it's a mansion overlooking the green on the 16th hole, a waterfront home with breathtaking views, or a penthouse loft in the heart of downtown. In that case, thoroughly researching the luxury home-buying process is crucial.

As a high-end real estate buyer, you must adopt strategies specific to this market. Stay informed about new real estate trends and understand the key factors to look for in this sought-after market if you're considering purchasing luxury homes in 2024.

Here are the luxury real estate trends of 2024. 

1. Smart Homes

As we move ahead in the year, smart home technology is rapidly evolving and bringing new innovations to enhance our lives in terms of convenience, security, and energy efficiency.

According to Fortune Business Insights, the global smart home market size reached $80 billion in 2022 and is projected to soar to $338 billion by 2030, underscoring the escalating value of incorporating smart home devices to elevate your home's value, appearance and efficiency.

With an increasing number of households embracing innovative technology, consumers are seeking ways to make their homes more connected. However, the many options available can make it challenging to determine where to begin and which solutions best suit your needs.

Smart home appliances in a luxury home

A Statista study forecasts that the number of smart homes in the United States will surge to 69.91 million. So, if you are a homeowner aiming to introduce more convenience and efficiency to your home, you can explore the top trends to identify the ones that align with your home's requirements.

2. Sustainable Living

Luxury homes rapidly adopt eco-friendly technologies, such as energy-efficient appliances, smart thermostats, and solar power systems. These advancements reduce our carbon footprint and deliver substantial savings on utility bills.

As Climate Action states, prioritizing energy efficiency is a smart financial move for homeowners. While initial costs for energy-efficient products may appear high, they lead to long-term savings and reduced expenses.

On average, energy-efficient homes command approximately 2.7% higher prices than similar homes lacking sustainability upgrades. Given the ongoing technological advancements, these upgrades represent some of the most valuable improvements to invest in for your home.

Beyond financial incentives, sustainability and energy-efficient homes offer many benefits. Below are some of the pros of these eco-friendly homes. 

  • Reduced Energy Bills: Energy-efficient upgrades can significantly reduce energy consumption, which leads to lower utility bills over time. 
  • Environmental Impact: By reducing energy consumption, energy-efficient upgrades help lower greenhouse gas emissions and combat climate change, which contributes to a sustainable future
  • Increased Home Value: Energy-efficient homes are in high demand in the market today, so making these upgrades can increase the resale value of your home and make it more attractive to potential buyers
  • Comfort and Health: Energy-efficient upgrades often result in better insulation and improved indoor air quality, creating a more comfortable and healthier living environment. 

Having an energy-efficient home has numerous benefits. If you are considering upgrading your house, start researching the products and services that can enhance your living experience.

Sustainable home roof view

Homeowners can save up to $3,200 annually on taxes for their energy efficiency upgrades. 

  • Save up to $1,200 on Energy Efficient Home Improvements
  • Save up to $2,000 on Cost of Upgrading to Heat Pump Technology
  • Save 30% on Residental Clean Energy Equipment Upgrades

3. Wellness Amenities

The luxury real estate market is witnessing a surge in the demand for wellness-focused amenities and features. Buyers are making their health a top priority and are looking for homes that offer a variety of amenities and features that support a healthy lifestyle.

These encompass cutting-edge fitness centers, spa-like bathrooms equipped with integrated wellness technology, and outdoor spaces designed for ultimate relaxation. Luxury properties are now purposefully designed with wellness in mind, integrating features such as air and water purification systems, optimizing natural light, and incorporating biophilic design elements.

Developers are taking proactive steps to include wellness-focused amenities within their communities, such as hiking and biking trails, organic green spaces, and wellness retreats. The emphasis on wellness in luxury real estate reflects a broader societal shift towards holistic well-being and a heightened awareness of the importance of self-care.

Below are some popular wellness amenities people seek out:

  • Fitness centers
  • Spa spaces
  • Areas made for mindfulness and meditation
  • Kithcens with holistic living
  • Spacious surfaces

Luxury at home gym built in with appliances throughout the room

4. Privacy and Security

Many prioritize security, especially in smart homes. By 2024, we anticipate advanced facial recognition and motion-sensing technology to distinguish between residents, visitors, and intruders while maintaining home privacy.

Valuable connected home gadgets like outdoor security cameras, video doorbells, and smart locks are essential for a secure living space. These devices provide a strong sense of safety and monitoring at your fingertips.

A professionally monitored smart home system is an excellent investment for maximum protection. Depending on your location, security needs, and budget, numerous smart devices are available to bolster home security and provide peace of mind.

Below are some top pics of smart home security gadgets to add to your home. 

5. Customization

The luxury real estate market in the United States is undergoing a significant transformation, with a pronounced shift towards personalized and customizable luxury homes.

Present-day homebuyers overwhelmingly prioritize one-of-a-kind homes they can personalize and truly call their own. They demand unique features and finishes that unmistakably reflect their individual taste and lifestyle. Recognizing this clear demand, luxury home builders and developers proactively offer various property customization options.

Whether it's designer bathrooms or personalized outdoor spaces, buyers now have the autonomy to craft their dream homes through custom building. This prevailing penchant for personalization transcends interior design and architecture, as buyers seek to curate tailored experiences within their homes, such as dedicated spaces for their hobbies and bespoke technology integration systems.

Luxury home backyard with a large pool

6. Smart Appliances and Robotics

Shortly, smart appliances will operate more autonomously, and robots will be seamlessly integrated into our homes and daily routines. The House of Robots exhibition at a prestigious European consumer electronics trade show showcased the diverse functions robots can fulfill in various industries.

Robots are now equipped to handle commonplace household chores such as vacuuming and mowing with unparalleled efficiency. They are cloud-connected and adept at mapping their surroundings to optimize their performance.

In the coming years, we can expect to witness a surge in robots tackling a wider array of tasks, particularly those that demand significant time and effort both inside and outside our homes. With cutting-edge technology, these robots will boast advanced features aimed at maximizing their effectiveness.

Each of these robots will be seamlessly integrated with other smart home devices and appliances. The era of smart homes is imminent, and homeowners can confidently rely on these innovations to enhance their home security, comfort, and overall efficiency.

Here are some robots that are added to your homes and everyday lives. 

7. Current Luxury Real Estate Market

It's crucial to grasp the dynamics of the increasingly popular luxury real estate market this year. Thorough research is essential for buyers and sellers to understand the evolving trends and prioritize properties with desired features.

Navigating the dynamic luxury market in 2024 requires the valuable insights and guidance of experienced agents. Their extensive network of potential buyers and sellers enhances the likelihood of successful transactions.

The luxury market in the United States real estate industry is anticipated to undergo significant changes this year. Success in this evolving market necessitates a deep understanding of buyers' and sellers' desires.

When you're eager to embark on your search for a luxury home, it's essential to connect with a knowledgeable realtor who has a strong track record in dealing with prestigious real estate and a deep understanding of the neighborhood you have your eye on.

Enlisting the assistance of a reputable realtor will prove invaluable in your journey. They will furnish you with the latest market insights and expertly steer you through the luxury home-buying process.

Furthermore, they can help you uncover any potential property issues that may have eluded your attention. With their wealth of experience, they are well-equipped to recognize an exceptional opportunity when it presents itself.

Methodology

We used information from different sources and our data to create this guide on luxury real estate trends in 2024. We combined various data sets to help you learn more about luxury real estate.

The following are a few sources we used to gather most of our information about luxury real estate trends. 

Luxury home kitchen with upgraded features

FAQS

What price point is considered a luxury home? 

Luxury homes generally start at $1 million and are characterized by high-end finishes, spacious lot sizes, and prime locations.

Are luxury properties a good investment? 

Since luxury buyers often pay a premium for exclusive properties, luxury properties can be a secure and long-term investment that does not tend to lose value over time. 

Are smart homes becoming more popular?

Over half of U.S. consumers will adopt smart home technology by 2025. From 2021 to 2025, there is predicted to be about a 42% growth in smart home adoption. 

Luxury Real Estate Trends [2024] - The Bottom Line

Millennials are a driving force in the luxury market, with their strong preferences for sustainability and smart homes. Buyers demand unique and personalized experiences when purchasing luxury properties.

Technology plays a vital role, especially with advancements in virtual reality and smart home automation. Buyers, sellers, and agents must understand the market and current trends to adapt to future changes.

Staying ahead of the curve by monitoring evolving trends and being proactive will provide better opportunities in this competitive real estate world. Regularly reading industry reports and actively participating in networking events are essential to stay adaptable and informed in the luxury real estate market.

If you are considering moving or selling, contact us or visit our website. Our team at Raleigh Realty is here to help you with any home buying or selling needs.  

Ryan Fitzgerald
Written by
Ryan Fitzgerald
Realtor

Hi there! Nice to 'meet' you and thanks for visiting our Raleigh Real Estate Blog! My name is Ryan Fitzgerald, and I'm a REALTOR® in Raleigh-Durham, NC, the owner of Raleigh Realty. I work alongside some of the best Realtors in Raleigh. You can find more of my real estate content on Forbes, Wall Street Journal, U.S. News and more. Realtor Magazine named me a top 30 under 30 Realtor in the country (it was a long time ago haha). Any way, that's enough about me. I'd love to learn more about you if you'd like to connect with me on Facebook and Instagram or connect with our team at Raleigh Realty. Looking forward to connecting!

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